The Van Gogh Syndrome in Business and Marketing

Why should every businessman learn it?

The Paradox of Art and Commerce

In the swirling galaxy of human creativity, nestled within the vivid strokes of genius and the shadowy hues of obscurity, lies a phenomenon as perplexing as it is poignant — the Van Gogh Syndrome. This enigmatic condition, named after the Dutch maestro Vincent van Gogh, symbolizes a paradox that has haunted artists since the dawn of time: the chasm between creating art and marketing it. Van Gogh, a titan of…